Building an online store with WordPress starts with choosing the right WooCommerce theme. The best WooCommerce themes combine attractive product displays with smooth checkout experiences, helping you convert browsers into buyers.
Whether you are selling physical products, digital downloads, or services, these themes provide the ecommerce foundation your store needs. We tested over 20 WooCommerce themes to find the ones that deliver the best combination of design, performance, and shop features. If you are new to WordPress, start with our guide on how to make a website.
What to Look For in a WooCommerce Theme
Before choosing a WooCommerce theme, consider these essential features:
- Product display options — grid, list, and quick-view layouts for showcasing inventory
- Checkout optimization — clean, distraction-free checkout pages that reduce cart abandonment
- Mobile responsiveness — most online shopping happens on phones and tablets
- Speed performance — fast loading directly impacts conversion rates
- Payment gateway support — compatibility with PayPal, Stripe, and other processors
- SEO-friendly code — clean markup and schema support for product rich snippets
The Best WooCommerce Themes in 2026
Studio 8 (Editor’s Choice)
Studio 8 is our top pick for WooCommerce websites. This modern theme delivers professional product presentation with the flexibility growing stores need. Full WooCommerce integration allows you to sell physical products, digital downloads, or service packages directly through your website with a polished shopping experience.
The 11 built-in Gutenberg blocks make creating product pages and landing pages fast and consistent — no page builder plugins required. The responsive design ensures customers have a smooth shopping experience on any device, which directly impacts your conversion rates. Multilingual support via WPML means you can sell to international markets from day one.
Key Features
- Full WooCommerce integration with optimized product layouts
- 11 custom Gutenberg blocks for rich store pages
- Product showcase with multiple display options
- Built-in shortcodes library for flexible layouts
- Responsive design optimized for mobile shopping
- Multilingual ready with WPML
- Speed optimized for faster conversions
- Professional support included
Best For: Online stores, digital agencies, and businesses that want a professional WooCommerce storefront with Gutenberg blocks and multilingual support.
Construction
The Construction theme combines project showcasing with full WooCommerce support, making it perfect for construction companies that want to sell building materials, equipment, or services online alongside their portfolio. With 6 custom post types and 12 widget areas, it offers the most content flexibility of any WooCommerce theme on this list.
The theme handles the dual challenge of presenting completed work to potential clients while running an ecommerce operation. Service pages, project galleries, and product catalogs coexist naturally within the same site structure. WPML compatibility lets you reach clients in multiple languages — valuable for construction firms serving diverse markets.
Key Features
- 6 custom post types and 12 widget areas
- Full WooCommerce support for online sales
- Project showcasing and services pages
- Multiple color schemes for brand alignment
- WPML compatible for multilingual stores
- Custom share buttons for social engagement
- Child theme included
- Fast page loading and responsive design
Best For: Construction companies, contractors, and building material suppliers that need to showcase projects and sell products or services through WooCommerce on the same website.
Studio 9
Studio 9 offers a streamlined WooCommerce solution for freelancers and small businesses who want to sell digital products, services, or physical items through a clean, professional storefront. The theme’s strength is its simplicity — it does not overwhelm you with options, but delivers everything a small shop needs.
The portfolio presentation works alongside the shop, so freelancers can showcase their work and sell their services on the same site. Unlimited color schemes let you match the store to your brand, and the included child theme ensures safe customization. Built-in Gutenberg blocks give you creative control over product and landing pages without extra plugins.
Key Features
- WooCommerce ready for product and service sales
- Professional portfolio alongside the shop
- Blog for content marketing and SEO
- Unlimited color schemes for branding
- Built-in Gutenberg blocks
- Child theme included
- Fast loading speeds for better conversions
- Professional support included
Best For: Freelancers, solopreneurs, and small businesses that want a clean WooCommerce store combined with a portfolio to showcase their work and attract new clients.
Attitude
Attitude is a multipurpose drag-and-drop theme with full WooCommerce support that adapts to virtually any type of online store. The visual builder makes it easy to create custom shop layouts, product pages, and landing pages without writing a single line of code — ideal for store owners who want creative control.
The theme’s flexibility is its main selling point. Whether you are building a fashion boutique, an electronics store, or a service marketplace, Attitude provides the layout options and customization tools to make it work. Multiple widget areas and custom widgets let you add promotional banners, featured products, and category highlights exactly where they convert best.
Key Features
- Drag-and-drop page builder for custom shop layouts
- Full WooCommerce integration
- Multiple layout and template options
- Custom widgets for product promotion
- Responsive design for mobile shopping
- Multilingual ready with WPML
- Professional support included
Best For: Store owners who want maximum design freedom with a drag-and-drop builder and need a WooCommerce theme that adapts to any product category or store type.
Magazine PRO
Magazine PRO combines content publishing with ecommerce, making it the ideal WooCommerce theme for publishers, bloggers, and content creators who want to monetize their audience. Sell subscriptions, digital products, merchandise, or courses alongside your editorial content without compromising the reading experience.
The magazine-style layouts put content first while integrating product promotions naturally throughout the site. Multiple homepage designs let you balance editorial content with featured products. The fast performance keeps both readers and shoppers engaged, which directly impacts both ad revenue and conversion rates.
Key Features
- Magazine-style layouts with WooCommerce integration
- Multiple homepage design options
- Social media integration for audience growth
- Content and product coexistence
- Fast performance for reader engagement
- Responsive design for all devices
- Professional support included
Best For: Publishers, content creators, and bloggers who want to sell digital products, subscriptions, or merchandise alongside their editorial content without sacrificing the reading experience.
Conference
The Conference theme brings WooCommerce to the events industry, letting you sell tickets, registrations, and event merchandise directly through your website. Speaker profiles, schedule displays, and countdown timers handle the event presentation, while WooCommerce manages the commerce side.
This is the only WooCommerce theme on this list built specifically for events, and it shows. The event-specific features — speaker bios, session schedules, venue information, and countdown timers — are built into the theme rather than bolted on through plugins. For conference organizers who need to sell tickets and manage registrations, Conference delivers a purpose-built solution.
Key Features
- WooCommerce for ticket and registration sales
- Built-in event management features
- Speaker profiles with photo and bio
- Schedule and session displays
- Countdown timers for event hype
- Responsive design for all devices
- Professional support included
Best For: Conference organizers, event planners, and workshop hosts who need to sell tickets and manage event details through WooCommerce on a purpose-built event website.
More WooCommerce Themes
Beyond WPlook themes, several popular WooCommerce themes from ThemeForest serve online stores well:
Flatsome
Flatsome is the best-selling WooCommerce theme on ThemeForest with over 259,000 sales. Its proprietary UX Builder is designed specifically for ecommerce, letting you create custom shop layouts, product pages, and landing pages without coding. The builder is lightweight and does not add the overhead typical of general-purpose page builders.
Performance is a strong point — Flatsome scores 94-96% on PageSpeed with minimal optimization. The theme includes a massive library of pre-built layouts and elements specifically designed for online stores. However, the UX Builder is proprietary, so migrating away from Flatsome later requires rebuilding custom layouts.
Key Features
- Proprietary UX Builder designed for ecommerce
- 259,000+ sales — most popular WooCommerce theme
- 94-96% PageSpeed scores out of the box
- Extensive pre-built shop layouts and elements
- Product quick view and wishlist features
- Responsive and optimized for mobile shopping
Best For: Store owners who want the most proven WooCommerce theme with a dedicated ecommerce page builder and strong out-of-the-box performance.
WoodMart
WoodMart is a powerful multipurpose WooCommerce theme known for its modern design and extensive feature set. The theme is built for larger stores that need advanced functionality like AJAX product filtering, mega menus, and multiple product page layouts. It works with both Elementor and WPBakery page builders.
The theme includes over 80 pre-built demo stores covering fashion, electronics, furniture, food, and more. AJAX-powered features like add-to-cart, search, and product filtering create a smooth, app-like shopping experience without page reloads. The trade-off is complexity — WoodMart has a steep learning curve compared to simpler themes.
Key Features
- 80+ pre-built demo stores for different niches
- AJAX product filtering, search, and add-to-cart
- Works with Elementor and WPBakery builders
- Mega menu with product showcases
- Product comparison and wishlist features
- Multi-vendor marketplace support
Best For: Large online stores with extensive product catalogs that need advanced filtering, AJAX features, and multiple product display options.
Porto
Porto is a multipurpose WooCommerce theme with over 90,000 sales on ThemeForest. The theme offers a massive collection of demo layouts and pre-built pages, making it easy to get a professional-looking store up quickly. It supports WPBakery and Elementor page builders for custom layout creation.
The WooCommerce integration is thorough, with custom product page layouts, category displays, and checkout optimizations. Porto also includes features like product video support, size guides, and brand filtering. The downside is the theme can feel bloated due to the sheer number of included features, which may impact loading speed if not carefully configured.
Key Features
- 90,000+ sales with extensive demo library
- Custom product page layouts and category displays
- Product video, size guides, and brand filtering
- WPBakery and Elementor compatibility
- One-click demo import for quick setup
- Responsive and retina-ready design
Best For: Store owners who want a proven multipurpose theme with a huge demo library and do not mind spending time configuring the extensive feature set.
XStore
XStore is a multipurpose WooCommerce theme that positions itself as a complete ecommerce solution. The theme includes a built-in page builder, header builder, and single product page builder, giving you full control over every aspect of your store design without relying on third-party plugins.
The theme comes with over 110 pre-built shop demos covering fashion, electronics, furniture, food, jewelry, and more. The built-in sales booster tools — countdown timers, stock alerts, and cross-sell popups — help increase average order value. XStore also includes a built-in catalog mode for stores that want to display products without online purchasing.
Key Features
- 110+ pre-built shop demos for different niches
- Built-in page, header, and product page builders
- Sales booster tools (countdown, stock alerts, cross-sell)
- Catalog mode for display-only stores
- AJAX filtering and product quick view
- Responsive and mobile optimized
Best For: Store owners who want an all-in-one WooCommerce solution with built-in builders and sales tools, without needing separate page builder plugins.
Rey
Rey is a fashion-focused WooCommerce theme designed for clothing stores, furniture shops, and lifestyle brands. The theme uses Elementor as its page builder and focuses on creating a premium shopping experience with smooth animations, lookbook-style galleries, and immersive product presentations.
The theme stands out for its design aesthetic — clean, modern, and editorial in feel. Product pages feature sticky add-to-cart bars, dynamic variation swatches, and zoom-on-hover functionality. Rey also includes a built-in wishlist feature and AJAX-powered filtering that makes browsing large catalogs feel seamless.
Key Features
- Fashion-forward design with editorial aesthetics
- Elementor page builder integration
- Lookbook galleries and lifestyle product displays
- Sticky add-to-cart and variation swatches
- Built-in wishlist and AJAX filtering
- Responsive with smooth animations
Best For: Fashion brands, clothing stores, and lifestyle ecommerce businesses that want a premium, editorial shopping experience with Elementor customization.
Shopkeeper
Shopkeeper is a well-established WooCommerce theme with a clean, minimalist design that lets your products do the talking. The theme has been around since the early days of WooCommerce and has matured into a reliable option for small to medium-sized stores that value simplicity over feature bloat.
The WPBakery page builder comes included, giving you drag-and-drop control over page layouts. Shopkeeper includes product quick view, wishlists, and a streamlined checkout process designed to reduce cart abandonment. The theme works well for boutique stores, handmade goods, and artisan products where a clean aesthetic is important.
Key Features
- Clean, minimalist design focused on products
- WPBakery page builder included
- Product quick view and wishlist features
- Streamlined checkout to reduce cart abandonment
- Multiple shop and product page layouts
- Responsive and fast loading
Best For: Boutique stores, handmade goods shops, and artisan product sellers who want a clean, minimal WooCommerce design that keeps the focus on the products.
Savoy
Savoy takes a minimalist approach to WooCommerce design, using AJAX-powered navigation to create a smooth, single-page-app-like shopping experience. Pages load without full refreshes, making product browsing feel fast and fluid. The aesthetic is intentionally restrained — clean lines, generous white space, and typography-driven design.
The AJAX functionality extends to the cart, product filtering, and search, creating a cohesive shopping experience that feels modern and responsive. Savoy works particularly well for stores with curated product collections — fashion boutiques, design shops, and lifestyle brands where every product is carefully selected.
Key Features
- AJAX-powered navigation for seamless browsing
- Minimalist, typography-driven design
- AJAX cart, filtering, and search
- Clean product presentation
- Lookbook and gallery features
- Responsive and fast loading
Best For: Curated stores, fashion boutiques, and design shops that want a minimalist AJAX-powered shopping experience with a premium, gallery-like feel.
Electro
Electro is a niche WooCommerce theme built specifically for electronics stores, gadget shops, and tech product retailers. The layout mirrors the structure of major electronics retailers like Best Buy and Newegg, with prominent category navigation, product comparison features, and specification tables built into the product pages.
The theme includes features specifically designed for electronics retail — product specification tables, brand showcases, and deal/offer highlighting. The mega menu handles large product catalogs with department-style navigation. While laser-focused on electronics, this specialization means it is not well-suited for other product types.
Key Features
- Electronics-focused store design
- Product specification tables and comparison
- Mega menu for large product catalogs
- Brand showcase and deal highlighting
- Department-style category navigation
- Responsive design
Best For: Electronics stores, gadget shops, and tech retailers that need product specifications, comparisons, and department-style navigation for large inventories.
Martfury
Martfury is a WooCommerce marketplace theme designed for building Amazon or eBay-style multi-vendor stores. The theme integrates with popular multi-vendor plugins like Dokan, WC Vendors, and WCFM Marketplace, letting multiple sellers list products on your platform while you manage the marketplace.
The marketplace-oriented features include vendor dashboards, store pages for each seller, and commission management. The design follows familiar marketplace patterns with category-focused navigation, deal sections, and vendor ratings. Martfury works well for entrepreneurs who want to build a marketplace rather than a single-vendor store.
Key Features
- Multi-vendor marketplace support (Dokan, WC Vendors, WCFM)
- Vendor dashboards and individual store pages
- Commission management features
- Marketplace-style category navigation
- Deal sections and vendor ratings
- Responsive and mobile optimized
Best For: Entrepreneurs building multi-vendor marketplaces where multiple sellers list products on a single platform, similar to Amazon or Etsy.
Ecomus
Ecomus is a newer multipurpose WooCommerce theme that has gained popularity for its clean design and modern approach to ecommerce. The theme focuses on fast performance and conversion-optimized layouts, with features like quick add-to-cart, product badges, and promotional banner builders designed to drive sales.
The theme offers pre-built demos for fashion, beauty, food, electronics, and general retail. The product page builder lets you customize how individual products are displayed, including gallery styles, tab layouts, and related product sections. As a newer theme, it benefits from modern coding standards but has a smaller community than established alternatives.
Key Features
- Modern, conversion-optimized store layouts
- Quick add-to-cart and product badges
- Promotional banner builder
- Product page customization options
- Pre-built demos for multiple store types
- Fast performance with modern codebase
Best For: New store owners who want a modern WooCommerce theme built with current coding standards and conversion-focused features out of the box.
Bacola
Bacola is a niche WooCommerce theme designed specifically for grocery stores, food delivery services, and organic product shops. The layout mirrors the experience of online grocery platforms with prominent product categories, weekly deals, and a streamlined checkout optimized for repeat orders.
The theme includes features tailored for food retail — product weight/unit pricing, nutritional information fields, and delivery area management. The design emphasizes trust signals like freshness guarantees and delivery timelines that grocery customers care about. Multi-vendor support lets you build a grocery marketplace with multiple local suppliers.
Key Features
- Grocery-optimized store design
- Weight/unit pricing and nutritional info fields
- Weekly deals and promotion sections
- Delivery area and timeline management
- Multi-vendor marketplace support
- Responsive and mobile optimized
Best For: Grocery stores, organic food shops, and food delivery services that need product weight pricing, nutritional information, and delivery management features.
Goldish
Goldish is a WooCommerce theme designed specifically for jewelry stores and luxury product retailers. The elegant design uses rich colors, refined typography, and high-quality image presentations that convey the premium feel that jewelry and luxury brands require.
Product pages feature zoom-on-hover, multiple image galleries, and detailed product tabs perfect for showcasing gemstone details, metal specifications, and care instructions. The theme also includes lookbook pages for collections and a gift guide feature for seasonal promotions. If you sell jewelry or luxury goods, Goldish speaks your customers’ language.
Key Features
- Luxury jewelry store design with premium aesthetics
- Product zoom and multi-image galleries
- Lookbook pages for collection showcases
- Gift guide feature for seasonal promotions
- Detailed product tabs for specifications
- Responsive and elegant on all devices
Best For: Jewelry stores, luxury product retailers, and high-end brands that need an elegant WooCommerce store design with premium product presentation features.
Get Started with Your WooCommerce Store
Ready to build your online store? Start with WordPress hosting optimized for WooCommerce, then choose a theme that matches your products and brand. Our WordPress and Theme Setup service handles installation and WooCommerce configuration so you can focus on adding products and making sales. Want to compare WooCommerce with other platforms? Read our Shopify vs WooCommerce comparison.
Related Theme Collections
- Jewelry WordPress Themes – For jewelry stores
- Restaurant WordPress Themes – For food businesses
- Digital Agency WordPress Themes – For service businesses
- Free WordPress Themes – For budget-friendly options
Frequently Asked Questions
- What makes a good WooCommerce theme?The best WooCommerce themes include optimized product displays with grid and list views, fast checkout processes that reduce cart abandonment, mobile-responsive design for shopping on any device, secure payment integration, and SEO-friendly code with schema markup for product rich snippets in search results.
- Can I sell digital products with these WooCommerce themes?Yes, all WooCommerce-compatible themes support digital product sales. WooCommerce handles file delivery, download limits, and license keys automatically when configured for digital products. You can sell ebooks, software, music, photography presets, templates, and any other downloadable file.
- Do these themes support payment gateways?WooCommerce supports all major payment gateways including PayPal, Stripe, Square, Apple Pay, Google Pay, and many regional options. These WooCommerce themes work with any WooCommerce-compatible payment processor, so you can accept payments from customers worldwide.
- Are WooCommerce themes good for SEO?Yes, all WooCommerce themes listed here are built with clean code and SEO-friendly structure. They work well with popular SEO plugins like Yoast SEO and support schema markup for product rich snippets in Google search results, which can significantly increase click-through rates to your product pages.